Digital Agency
Role: Designer (Agency Team)
At Global Beach, I was part of a multidisciplinary team delivering complex digital platforms for enterprise and public-sector clients, including the NHS, Affinity Sutton, Terrence Higgins Trust, The Law Society and Bentley. My role focused on mapping complex operational business logic into user-centered, responsive and highly accessible interface systems.
My work spanned responsive web design, mobile-first interfaces and complex B2B platforms. Alongside the design work, I co-ran client meetings, new business pitches and discovery workshops, contributing to UX, user research and usability testing across high-stakes client projects and internal digital initiatives. I collaborated closely with clients and internally with UX Designers, the Creative Director, Engineering, Project Managers, Systems Architects, Legal and the Managing Director.
Featured Projects from Global Beach:
Agency Website Redesign (case study detailed below): I led the end-to-end responsive redesign of Global Beach’s own agency website to capture enterprise client leads – driving the UX, UI and engineering handoff.
ITN Source B2B Interface Redesign: I redesigned this global media licensing platform, working hand-in-hand with a UX designer, which contributed to a reported 200% increase in online sales. View the full ITN Source Product Case Study here.
Global Beach Agency Website UX/UI
I led the complete redesign of the responsive website for Global Beach, the digital agency where I worked. From concept to delivery, I was responsible for the site’s UX/UI design and overall visual direction. I also project managed the redesign, working closely with developers to ensure technical feasibility and overseeing implementation to ensure the final build matched my matched my designs precisely.
Responsive Mobile View